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Your WhatsApp conversation rates are passed through directly at Meta's actual rates, or you can connect your own Meta payment method. In contrast, many Business Solution Providers (BSPs) add a 15% to 26% markup on top of official Meta rates (for example, WATI adds ~25%, AiSensy adds ~26%, and Interakt adds ~15%), which quietly adds thousands in hidden costs every month as your messaging volume grows.",{"label":175,"content":176},"Why do competitors like WATI and Respond.io charge per-user seat fees or tier upgrades?","Traditional SaaS providers charge high monthly subscription tiers or place strict limits on features and team seats (for example, WATI includes only 3 to 5 seats, while Interakt requires upgrading to Growth or Advanced to unlock full WhatsApp features and agent roles). Adding support or sales agents can cost an extra $12 to $30 (or ₹750 to ₹1,299) per user every month. 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